Hair Stories

There’s a new blonde in town – and it’s the answer for anyone craving something softer, more natural, and effortlessly wearable. Meet Barn Girl Blonde: a muted, sandy shade with a softly blended root and...

When Jeanne Cadieu stepped out for The Bride premiere, her hair struck the perfect balance between strength and elegance. Created by our founder Luke, the look was unapologetically polished – a high-shine, pulled-back style that...

If you’re yet to switch on Love Story – the retelling of John F. Kennedy Jr. and Caroline Bessette Kennedy’s, well, love story – consider this your sign. The storyline may be undeniably juicy, but...

Heat styling tools can deliver instant results, but the constant use of blow-dryers, curling irons and straighteners can take a toll on your hair over time. The good news? You don’t need heat to achieve...

When Maya Rudolph arrived with Luke to get ready ahead of the BAFTAs a few weeks ago, they decided on a minimal yet polished style that nodded to the clean, pared-back glamour of the ’90s....

From soft, face-framing piece to invisible layers – and everything in between – layered hair is having a moment. Google searches for “layered haircuts for long hair” are up 170 per cent in the last...

Paris Fashion Week always delivers its fair share of beauty moments, but this season the hair was especially good. From curly bixies to brand new bobs, the front row proved that great hair can transform...

When Keira Knightley stepped out at the recent Erdem show during London Fashion Week, she debuted a sublime bob that perfectly balanced ease and elegance. Created by our founder Luke, the cut feels lived-in and...

If spring has you craving something lighter and fresher, maybe it’s time to take the plunge with a shorter cut.  Think of this as your sign to go that little bit shorter this season. From...