'Lighter. Faster. Better than anything you’ve used before.'

To get Great Hair, you need a Great Hairdryer.

Lighter, faster and more efficient

Say goodbye to flat roots, frizz, and lifeless hair.


Narrow nozzle (68mm)

Delivers maximum heat concentration and intensity to smooth flyaways and frizzy sections for a smooth, glassy finish.

Wide nozzle (96mm)

Your universal setting to accelerate drying time and achieve effortless shape and movement.


Ideal for enhancing your curls’ shape and definition, for naturally textured hair and low-heat styles.

Long, short, fine, curly…The Great Hairdryer gives everyone Great Hair. How do you use yours?

Black Friday Limited Editions

When you buy our favourite dryer this week, choose between 3 limited edition sets & get our hero products for free.

Awards and Accolades

“Gratifyingly, it more than lives up to its name.”
– Hannah Coates, 
Beauty Editor Vogue

“It dries and smooths out my hair faster than any other hairdryer I’ve tried”

– Sarah Jossel, Beauty Director The Sunday Times Style

“ This new hair dryer will cut your morning hair routine in half”

– Hannah Coates Vogue Magazine

“This new hair dryer was road-tested on Celebs and honestly, we are blown away”

– Elle Turner Beauty Editor at GLAMOUR

 “I’m lucky to have tried and tested countless hair dryers but I think this has to be my all time favourite.”

– Bridget March Bazaar's Digital Beauty Director