No crunch. No stickiness.
Just soft, touchable hair with natural movement. – Invisible formula, no residue · Lightweight, weightless feel.
Rated 4.9 out of 5
Zhoosh Foam
Volume that lasts. Without the crunch.
The foam half of the Hershesons routine. For fine, flat and limp hair.
- Still there at lunch, not just at eight
- Soft, never crunchy or sticky
- Built for fine, flat and limp hair
Vegan
Leaping Bunny Approved
Salon-created, pro-approved
Adds volume + natural movement
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Meet Zhoosh Foam
Most volume foams make you choose: lasting lift with stiff hair, or a soft finish that falls flat by lunchtime.
Zhoosh was created for fine, flat and limp hair – delivering the volume you want without sacrificing softness. Lift at the roots, body through the lengths, and hold that lasts.
It’s the foam we use in our salons day in, day out, because it simply works.
One foam, two ways: work through damp roots before blow-drying for serious volume, or apply to dry hair whenever your volume needs reviving.
For volume you can rely on.
Why we made it
We've been styling fine and flat hair in our salons since the 70's. We know what most foams get wrong.
The old ones made the hair feel like cardboard. The newer lightweight ones lift fine, but the volume drops out by lunch. We wanted one that did both.
So we made Zhoosh. It's the foam we use in our salons every day, on the hair that other foams don't sort.
— Luke Hersheson
What It Does
Two ways to use it.
revive day-two hair when volume starts to drop by applying to the roots of dry hair, or Blow-dry into damp roots for maximum body.
Volume that lasts.
Same lift at lunch as at 8am. – Root lift without heaviness · Soft, flexible hold that keeps its shape.
Adds Volume:
Instant root lift without heaviness
Shapes & Texturises:
Perfect for waves, bends and natural movement
Invisible Formula:
No residue, crunch or stiffness
Lightweight Feel:
Feels like air, works like magic
Awards and Accolades
Style Beauty Awards Nominee: Best Hair Game Changer
SheerLuxe: Best Beauty Buys
Harper's Bazaar: Beauty Innovation of the Week
The Times: 20 Best Beauty Cheats
Cosmopolitan: Best Hair Mousse for Bouncy Curls and Serious Volume
Cosmopolitan Beauty Awards: Winner: Best Texture Foam
Marie Claire Awards Winner: Winner: Best Volumiser
How to use Zhoosh Foam
Wet Hair:
work a plum-sized amount through roots, mid-lengths and ends before blow-drying, to prep for volume and shape.
Dry Hair:
rub into the roots to lift flat hair and refresh day-two or day-three texture; scrunch a little through the mid-lengths for body.
That’s it. Volume made easy.
Pro Tip:
Layer with Almost Everything Cream. — cream first on wet hair to tame frizz, then Zhoosh for body and movement.
- Use it as as a Volumiser
- Use it as a 2-Day reviver
- Use it every day or just when you want more Volume
Amazing product
Does not dry out the hair and gives a very good lift and volume. Non sticky.
Lizzy c.
Verified Buyer
Hershesons at home
The reason it works
There’s a reason it lifts without the crunch: it goes on as a light foam and disappears into the hair, spreading evenly from root to tip.
It absorbs fast, so there’s no sticky film left behind — just body where you want it and softness through the lengths. Made and tested in our salons, on the fine and flat hair other foams don’t sort.
Frequently Asked Questions
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Yes — Zhoosh is made for fine, flat and limp hair, and works across all hair types. A little goes a long way; a plum-sized amount is plenty.
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On damp hair before blow-drying for full volume, or worked into dry hair to revive lift on day two or three.
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No — it absorbs fast and leaves no stickiness or crunch, just soft, touchable hair.
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Yes — Leaping Bunny approved and fully vegan.
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Zhoosh Foam is a next-generation volumiser that uses pioneering powder-to-foam technology to deliver effortless volume, body and texture without any stickiness or crunch.
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Rub it into your roots to absorb grease and lift second-day hair, or scrunch it into mid-lengths and ends for instant body. Keep rubbing until the foam disappears.
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Yes, scrunch it into wet hair to prep for a smooth, bouncy blow-dry or enhance natural curls for an air-dried style.
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No, thanks to its fast-absorbing powder-to-foam technology, it leaves hair feeling natural without any stickiness or crunch.
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Yes, Zhoosh Foam is Leaping Bunny approved and fully vegan.
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It comes in a 150ml size.
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Zhoosh Foam is only shipped to Mainland UK. Standard shipping is free for orders over £45, with next-day delivery available for orders placed before 12pm Monday to Friday.
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Aqua, Alcohol
Denat., Butane, Dimethylimidazolidinone Rice Starch, Propane, Isobutane,
Cocamidopropyl Betaine, Polyquaternium-4, VP/DMAPA Acrylates Copolymer,
PEG-40 Hydrogenated Castor Oil, Parfum, Phenoxyethanol,
Hydroxyethylcellulose, Benzophenone-4, Iodopropynyl butylcarbamate,
Limonene, Linalool -
All purchases will be sent via standard mail – shipping is free of charge on orders over £45.
Returns are accepted within 28 days of purchase.
Next Day UK Delivery is available for orders placed before 12pm Monday to Friday
We let our reviews speak for themselves
Based on 1170 reviews
99%
of reviewers would recommend this product to a friend
Customer photos and videos
1170 Reviews
Always effective
Always in my hair tool kit. Reliable and effective.
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Great mousse
This mousse is great It gives great lift without stickiness. Only need a small amount
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Best mousse
This is amazing - lightweight hold. Amazing for my roots. Would not switch back to any other.
Fair price as well
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Love it
Holds everything in place, great smell and works well.
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Shopaholic foam. Just wow!
Love this foam. I have thinning grey menopausal hair and this plumps it up lovely. Just a small amount ran through bangs and the lengths and ends of my hair make it look bouncy and full of life after blow drying. Love love love it!
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We’re not just another hair brand
We’ve led the way in hair for over forty years — from our London salons to fashion week and the red carpet. We know what great hair really needs.
Our products are different because we are. No fluff. No filler. Just formulas that actually work.
1992 – First salon
Award-winning stylists
Backstage at Fashion Week
Red carpet hair
Innovation-led product range
