LONDON FASHION WEEK A/W '14: MICHAEL VAN DER HAM

Luke Hersheson for Michael Van der Ham at Tate Modern’s Turbine Hall. Michael Van Der Ham Straight up, Tate Modern’s Turbine Hall was the best location yet, hosting Michael Van der Ham’s A/W ’14 collection. His quirky trademarks were emblazoned upon the entire show that possessed a clash of bold prints and feminine lace overlays. Under incandescent lights, brushed silk skirts, tapered trousers and origami separates were illuminated on the runway, whilst the bright 60’s palette of conflicting colour set the tone for the entire season. Van der Ham crossbred ideas to create deconstructed shapes with mixed fabrics and off-kilter hemlines. His collection soon surpassed the sixties and fell into nineties grunge where super straight hair took reign. Hersh_mvdh2
Luke Hersheson adopted severe side-partings to fabricate the boyish, lived-in style that roamed the runway. He took the previously seen skater chic aesthetic and paired it with a fun and feminine attitude to keep the style fresh and modern. The “new straight” is certainly not sleek - a far cry from the firm control of the nineties, so leave your hair unfinished because the dirtier the better!
Luke used L’oreal Techni Art Air Fix to create a build up of product whilst texturizing hair in layers. Lengths were then baked under a hot dryer and simultaneously coated in hair spray to produce that rough, lived-in texture. Luke distinguished the difference between coolly unclean and greasy hair by finding the perfect middle ground. Hair looked effortless and unworked but obviously straight without offering praise to the irons.