The Problem

"Heat damage is always a problem between cuts, especially when clients blow-dry their hair every day. My main advice is to always make sure you have a good heat protector and a good conditioner. I like Constructor by L'Oreal Tecni Art and Lait Vital by Kerastase. Never underestimate the power of a decent styling tool. A good hair dryer or iron with up-to-date technology is 100% worth investing in if hair care is important to you. Also if your hair is coloured, try to keep out of the sun, as it will fade your colour". - Luke Hersheson

The Tools

Ionic Professional Hair Dryer - £110 This dryer is designed to have the perfect balance of optimum heat and speed for exceptionally fast drying. At any rate, drying your hair faster means that less heat is used which in turn, will minimise heat damage. As well as minimising the amount of heat applied, this dryer uses negative ions to combat damaged hair. The negative ions reduce the size of water droplets on the hair and allows more water to be absorbed. This softens your hair and increases shine. Professional Tourmaline Curling Tong - £98 These tongs have a ceramic barrel containing negative ions that work to seal the cuticle, lock in moisture and keep your style in place for longer. Similar to Hershsons Hair Dryer, tourmaline also uses negative ions to close the hair follicles. The naturally occurring mineral becomes electrically charged when reacting to heat to produce negative ions. Smoothing down the hair follicles will result in hair looking healthier and silkier.