Whether it’s Jennifer Lopez at Schiaparelli’s haute couture show last week, or Hailey Bieber all over our Instagrams, we’re pretty obsessed with the flicked bob right now.
A new celebrity favourite – Selena Gomez, Emma Stone and Ayo Edibiri have also tried the trend – the flicked bob features slightly kicked-out ends in an otherwise simple cut. It’s fresh, cool and a great style to see you through the rest of winter, and then spring thereafter.
“It’s a nice little switch-up to the tousled bobs we’ve gotten so used to,” says Luke. “It’s an easy trick to try to completely transform your bob, without doing much at all.” It all starts with a good cut, of course – the flicked bob works best with really chunky ends.
“There’s a tiny bit of layering towards the ends – the technical term is ‘graduation’ – and we lift the hair while we’re cutting it, which encourages the hair to flick out naturally on its own.
Luke makes a clear distinction between hair that’s overly flicked and has a slight kick – the latter is preferable to prevent the style looking overly done or too fussy.
“The key to making it work lies in using a hair tong or straightening iron to gently kick out the ends, so that it’s subtle and not hugely flicky,” he says. “Avoid using a big round brush at all costs.”
A great trick to try on all face shapes and even if your hair is slightly longer, the “kick” is an easy way to instantly toughen up your look. We’re obsessed.