Hair Drying Hacks With Luke

While summer holidays call for easy–breezy, air–dried looks, when it comes to autumn, the cooler, shorter days have most of us reaching for our blow dryer. 

If you’re someone who loves the look of a blow dry, but finds it time–consuming and over–complicated to squeeze into your routine, you’re not alone. In fact, you’re just who we had in mind when we created The Great Hairdryer. 

It’s lighter and faster than any dryer around, so does a lot of the leg work for you. From the moment it launched, it’s been a best–seller, and we’re so proud to say it won in both the ELLE Future of Beauty Awards and Tatler Beauty Awards. 

So, to celebrate the start of bow dry season, we’ve curated our favourite tips to nailing your home blow dry – whether that be a 5–minute rough dry or a more classic power blowout with plenty of body and movement. 

Happy Blow Drying,